About Dean
Founder, operator, and AI transformation advisor. 20+ years building ventures across sports tech, fan monetisation, and AI-enabled operations — with 4+ acquisitions and 1,000+ organisations touched along the way.
Choose Your Path
What would you like to explore about Dean?
Founder
Started 14+ ventures
Exits
4+ successful acquisitions
Scale
50K+ engaged users
Networks
Pro clubs & institutions
Speaker
Podcasts, panels, media
Learned From
Books, mentors, failure
Don't take my word for it. Take the platform's.
“You're in the top 0.03% of Base44 users — fewer than apps that ever reach #1 on an app store.”
— Base44's own platform message. That's roughly 600 builders out of 2 million+ on the AI app platform Wix acquired for $80M.
4th & 7th — two build competitions, one game
Placed in both competitions entered — and the only entry judged commercially ready, built to launch on Steam and the app stores.
Full websites from a single prompt
Production sites shipped in one prompt — my own ventures and websites built for other companies. Design, copy, checkout, live.
AI setups mastered, end to end
OpenClaw and Claude environments configured for personal and business use — optimised through hundreds of live use cases and real feedback.
Games, shipped like products.
Not prototypes — full game loops with economies, progression and live deployments, built with the same AI operating layer as everything else.
Food Truck Park Tycoon
A cozy 2.5D tycoon built as a road trip: lay out a park where every truck wears its dish on the roof, cook every order yourself, then hit the road — eight towns, eight economies, one long delicious journey.
8 themed towns, each with its own economy, favourite cuisine — and its own way of sabotaging you
11 named cooking mini-games across 13 gestures, plus 53 research recipes on a Signature → Masterpiece ladder
Upload a selfie, get cartoon-ified, and show your chef off on collectible trading cards — Bronze to Legendary
On the workbench
Eleven game builds in the org — one live on its own domain, the rest at various stages behind it, including the competition entry that placed 4th and 7th.
20+ Years. 14 Ventures. Countless Lessons.
Click on any year to dive into the stories, wins, failures, and insights that shaped the journey. It's been a wild ride—here's the unfiltered version.
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Health Scares & Empires
ResilienceAge 15: survived multiple collapsed lungs and major kidney surgeries.
Online Gaming Hustle
BeginningBuilt a group of over 20 Browser Based Online Games (Age 15-17).
Bible School & Record Label
CreativeWent to Bible school, met Mozez (ex-Zero 7 singer), got kicked out.
Social Media Reinvented
TechHelped build Campfire with Pete Lawrence (Founder of Big Chill).
Snacks Away
InnovationBuilt online lunch ordering delivery before Just Eat & Deliveroo.
Social Referral Online
BusinessCreated a referral tool that gyms used to boost retention.
Social Media Boom
TechBuilt a social platform that hit 10k users in 3 months.
First Exit
BusinessSold my first company. Finally understood 'liquidity event'.
Global Brand Building
MarketingHelped international companies build online brands.
Mentorship Era
LeadershipGave back by mentoring students in local colleges and schools.
Domain Empire
TechDomain name addiction: over 850 domain names owned—and counting.
Multi-Venture Era
BusinessBuilt and scaled 15+ ventures total.
The Pivot Year
ResilienceTwo ventures failed. One succeeded. The rollercoaster was real.
Health Crisis
PerspectiveMajor health scare. Life got real. Fast.
Sports Tech Discovery
InnovationFound my lane: sports + fans + fundraising.
Play Fund Win Launch
TechFounded Play Fund Win. All chips on the table.
Traction
GrowthReal clients. Real revenue. Real validation.
Scale & Impact
LeadershipBuilding the team. Refining the model. Eyes on the prize.
The Mission
VisionClear vision: revolutionize fan engagement and fundraising.
Operating Principles
Beyond Business
I'm a multi-dimensional person. Here's what fuels me outside of building products.
Foodie at Heart
Over 93 million views on Google reviews. If your café serves killer pastries, I'm probably rating them.
Weekend Baker
My cookies could give Millie's a run for their money. Stick around and you might just get a taste.
Beverage Enthusiast
Fancy a cocktail or a crisp glass of white? Or a morning coffee – I'm in. Cheers!
Early to Bed, Early to Raise!
By 9pm I'm lights out – got to rest this brilliant-but-busy brain.
Vibrant Gym-Goer
I live in ridiculously colourful OddBalls gear. It sparks chats and new friendships – who says workout kits have to be grey and boring?
ADHD / Dyslexia Friendly
Keep messages short and sweet. Voice notes under 2 minutes welcome. Long essays? My brain nopes out.
Audiobook Aficionado
Favourites include Greenlights, Atomic Habits, Zero Limits, Can't Hurt Me, The Alchemist, The Surrender Experiment, Big Magic, Inner Engineering, Screw It, Let's Do It. If these titles mean something to you, let's talk.
"P.S → Photo is not of me at a wedding, it's the day I outdressed a potential investor (I voted to standout/be remembered)"
A Few Moments, Many Stories
Coaching & Mentoring
Exploring the World
Active Lifestyle
Creative Space
In a Nutshell
I'm a multi-founder obsessed with building revenue-generating products for 20 years. AI, ventures, sports tech — all operator-led, all in production.
I help organisations ship AI into how they actually operate. I build and back ventures at the intersection of technology and community. And one of those ventures — Play Fund Win — is already proof that gamified fan monetisation works at scale.
I'm looking for collaborators who want to build real things with real impact.